You have a new website. Great! It looks fantastic and offers website viewers everything they could want and need from your brand. You are thrilled with the way it turned out. Now that it is built, you don't have to worry about it again...right? It will be live on the web as you run your business and go about your life. Not quite. While that sounds great, there are some basic things you need to do to maintain your website. If you don't do them, your new, good-looking, and well-running website won't stay that way for long.